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From Deck Disaster to Business Breakthrough: The Art of the Controlled Fall

From Deck Disaster to Business Breakthrough: The Art of the Controlled Fall

by Dana Farbo | Jul 15, 2025 | Business Knowledge

This past weekend, I had a rather dramatic reminder that even when things go sideways, there’s an opportunity to mitigate the damage—and even come out stronger. It wasn’t a boardroom blunder or a market downturn, but a literal fall from my deck, about six feet...
Zaivio and FAIM Inc. Create Strategic partnership

Zaivio and FAIM Inc. Create Strategic partnership

by Dana Farbo | Jun 4, 2025 | Our Blog, Partners

The collaboration will advance AI-Powered digital fan engagement. Zaivio, a leader in AI-powered applications for content creation, business intelligence, and user engagement, has entered into a Memorandum of Understanding (MoU) with FAIM Inc., an innovative platform...
Golf’s Untapped Gold Mine: The Fans Are Holding the Keys (and the Cameras!)

Golf’s Untapped Gold Mine: The Fans Are Holding the Keys (and the Cameras!)

by Dana Farbo | Apr 8, 2025 | Golf, Our Blog

Golf is often seen as a traditional sport, steeped in history and etiquette. But beneath the surface lies a massive, untapped potential for fan engagement, and it’s all thanks to something we all carry in our pockets: our smartphones. Think about it: at major...
Level Up Your Fandom: How NFTs for Game Applications Are Revolutionizing Celebrity Collectibles

Level Up Your Fandom: How NFTs for Game Applications Are Revolutionizing Celebrity Collectibles

by Dana Farbo | Jan 7, 2025 | Our Blog, Tradable Digital Assets

The world of celebrity collectibles has undergone a dramatic shift, thanks to the rise of Non-Fungible Tokens (NFTs). These unique digital assets are transforming how fans interact with their favorite stars, offering exclusive experiences and unprecedented ownership....
Riding the Trend: How AI and NFTs Can Bring in New Rodeo Fans

Riding the Trend: How AI and NFTs Can Bring in New Rodeo Fans

by Dana Farbo | Dec 31, 2024 | Our Blog, Rodeo, Technology

The rodeo world, a thrilling blend of athleticism and tradition, is ripe for innovation. Coming off the National Finals Rodeo in Las Vegas in December, the time is right for embracing cutting-edge technologies like AI and NFTs to amplify the fan experience and attract...

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